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building sales

Six Tips for Building Relationships and Building Sales

Directly or indirectly, solid relationships are a driving force in building sales. As consumers, we ask our friends and neighbors for vendors they recommend, with whom they have had a successful relationship. Word-of-mouth advertising is huge.  Alternatively, we often gravitate to those vendors with whom we have had personal contact. The successful vendor might be […]

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your perfect customer

Finding and Selling to Your Perfect Customer

How do you go about finding and selling to your perfect customer? Do you know who you’re looking for? And if you know who, do you know how to get their attention and transform them from a prospect to a delighted customer or client? Identifying your perfect customer: Who is your perfect customer? If you […]

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