Archive | Marketing

Smart Networking

Power Networking: 5 Tips to Avoid Disaster

Power networking builds; thoughtless networking destroys. Visibility in person and online can attract customers, supporters and affiliates. But the wrong actions or the wrong communications can at best make your efforts useless. More likely, the unknowing steps you take can damage your business and tarnish your personal reputation. Beyond the basics, networking adheres to unwritten […]

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Market Yourself to Win!

Market Yourself, Starting Now! Have you ever considered how you market yourself? In business, you are your own product. You have capabilities and benefits to offer clients and employers, just as your organization has products and services for external customers. Market yourself for the win, and create a career path for success. Does the thought […]

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Networking

3 Top Tips: Maximize Your Networking ROI

    Be a Networking Power Player Are you maximizing your networking ROI? Are you getting the best return on investment for the time, effort and money spent in making contacts? Consider the following tips.   Ask, listen, and then talk. Networking is building connections. Look for commonalities you share with people you meet. You […]

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Create a Transformative Business Now!

What does it t to take to create a transformative business? What does it take to not only survive, but reach beyond and thrive? Envision a pyramid. The great Egyptian pyramids, for example, have withstood the millennia. Their structure is simple, elegant and substantive. Consider the pyramid as a model for building a transformative business. […]

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Worksheet: Watching for Opportunities

Change is a part of business, with opportunities constantly vanishing and appearing . Technorati has left the scene (sort of like “Elvis has left the building”) and some options for business promotion have gone with it. Facebook changes constantly, companies are purchased for billions of dollars, and life goes on. Take heart; in all the turmoil there […]

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Worksheet: Power Marketing from the Bottom Up!

In business today, your marketing strategy must be constantly changing, constantly improving, constantly finding ways to create a power marketing presence. The sales and marketing funnel is old hat – you meet a lot of people, narrow the field and cultivate potential clients, narrow those down to prospects and finally, at the end of the […]

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